YONDER
WEBTOON - YONDER
YONDER - SOCIAL
Yonder, a company owned by Webtoon, is a new online platform specialized in serialized fiction e-books. We were asked to create and produce a series of 4 cinemagraph/animation videos for Yonder’s international launch, showing some of their main genre: thriller, romance, fantasy and escapism.
The goal was to create a series of content that showcases Yonder’s expertise in the space, and serves as a connection point for genre fans, to draw them into the Yonder brand and get them hooked. The iconic and recognizable situations, accompanied by a suggestive sound atmosphere, had to generate intrigue and curiosity towards the online platform, while also highlighting different dimensions of its experience.
Highlights
![](https://static.fabrik.io/1goh/a000fbf947761e51.jpg?lossless=1&w=3840&h=5120&fit=max&s=a07dafbbf94678e0eca0b17eba33ccdb)
![](https://static.fabrik.io/1goh/a3d0b32a4877255a.jpg?lossless=1&w=3840&h=5120&fit=max&s=b7c5a2934dd769888fdbdc06339fe2af)
![](https://static.fabrik.io/1goh/a8f8f9aa347c79f2.jpg?lossless=1&w=3840&h=5120&fit=max&s=74769c8d1b35e81d0ae5d15287bc71b6)
![](https://static.fabrik.io/1goh/7931911a6436084f.jpg?lossless=1&w=3840&h=5120&fit=max&s=2fb62269fa975344946799d1126a34d0)
Credits
Client Yonder - Webtoon USA
Direction and Production Drasik Studio
Executive Production Jelly NY
Creative Director Drasik
Production Coordinator Monica Ferri
Illustration Alba García, Iván Rodríguez
Cell animation Alba García, Eric Closas
Compositing & Postproduction Paula Sánchez
Sound mixing Redwood
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