Workdeck

WORKDECK

THIS IS HOW
IT'S DONE

We created and produced Workdeck's launching video, a new digital platform to improve how to work and collaborate, for the presentation of the new brand at the Mobile World Congress and on digital media.

We wanted to inspire their clients with the attitude and lifestyle of the brand and raise expectations in their release. This video represents the birth of Workdeck, using buildings inspired by the business industry as a metaphor of an unstoppable ride to success. The main building finally overcomes many challenges thanks to his talent and perseverance.

Styleframes

Mate floor breaking down
Marble floor breaking down
Dark night skyline
Dark building coming out of cloud of smoke
Skyscraper over the clouds
Skyscraper over the clouds



Highlights

Marble black floor breaking down 3D animation Dark smoke coming out from the windows of a dark building 3D animation

Skyscraper over the clouds 3D animation

Skyscraper over the clouds 3D animation


Storyboard

3D animation storyboard


Process

3D skyscraper building sketch
3D skyscraper building model 3D skyscraper building model


3D skyscraper building simulation


Credits

Agency Horizon
Creative & Art Director
Drasik
Project Manager
Monica Ferri
Creative Copywriter
Drasik & Victoria González
3D Animation
Marcel Hita
Composition
 Carlos Robles
Visual Effects 
Pol Soler
3D Modelling Guillermo Sánchez
Music CanSons
Sound Design Lastcrit


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Tags: 3D animation VFX