INNOVATION IN DISRUPTIONS
Vueling Innovation Lab wanted to start a conversation about how to find new procedures to solve disruptions in a way that satisfies costumers more than currently does.
For that reason, we wanted to recreate real-life situations their customers have to deal with usually through 3 characters from different genders, ages, countries and professional profiles. Paula, Mark and Daniele tell their personal stories from a funny cartoon-like point of view to draw the attention of the company to what really matters to people.
Production Drasik Studio
Creative director Drasik
Executive producer Monica Ferri
Script & Creative Concept Victoria González
Storyboard Jan Villar
Illustration Paula Sánchez & Lluis Terradellas
2D Animation & Compositing Jaume Mestre & Diego Ferrero
Cel animation Eric Closas
Music & Sound Design Lastcrit
Voice Over Ayesha Mendham
'TOP GAMERS ACADEMY'